Waterville Maine Website Consultants

Hospitality Digital Marketing Services

Our agency has been in business for many years and has helped many hotels, accommodations, lodging, apartments, and more to increase the number of their clients and grow their business. We can also help you reach your goals and targets for your business.

Digital Marketing Services For Businesses In The Hospitality Industry

The hospitality industry is the fastest-growing industrial sector. There is a growth of both the domestic or local and foreign tourists in various places around the world. People today are searching the internet for the best hotels. Digital marketing is more vital due to the ever-increasing number of hotels. The hotel industry is employing full-time digital marketing specialists who are in charge of search engine optimization.

There is never been a more important time to look ahead at what the next year holds for hospitality digital marketing, considering the many things that actually change in the past few years. These are mobile, Google’s entrance into the booking space, and Airbnb’s growth. The hotel industry is very competitive today due to innovative services, pricing, online websites, and more. These are important to help your hospitality business prepare for success in the years ahead. Today, the hospitality industry is more dependent on the internet. People are using their smartphones, tablets, and desktop to gather information about hotels at remote locations at distinct parts of the world.

There are many questions for businesses in the hospitality industry. Some of these questions are: How can we make sure that our website is truly optimized? How can we upgrade our website to improve our visual storytelling? How can we focus on measuring which strategies are working and which are not? There should also be a clear and planned marketing strategy to tap the customers who are looking for hotels. The intent of SEO and digital marketing strategy is for customers to dicover your hotel, navigate all the important aspects of the hotel, improve booking and investment cost, and finally connect the guests to your hotel.

Highly Effective Email Campaigns

  • Branding
  • Graphic design
  • User experience / user interface (UX/UI design)
  • Web development
  • Content writing
  • Online reputation management
  • Customer reviews management
  • Social media management and marketing
  • Email marketing, automation, newsletters
  • SEO, SEM, Local SEO
  • Citation and directory listings
  • PPC Advertising
  • Social Ads
  • Application development
  • Third-party travel sites (TripAdvisor, Booking, Agoda, etc.)
  • ROI Reporting

How We Do It

Know the guests. Serve your guests’ needs more directly.

Did You Know? 17 million guests stayed with Airbnb, and the numbers continue to rise each year.

You have an edge over Airbnb, because you have professional services. We will help you make customers choose you and your services.

Simple Segmentation

Reaching to customers you know. We gather contact details of customers from familiar places, from contact forms, and then market to them.

Marketing Automation

After customers book a room with you, they will receive an automated email at the same time of the following year. This is to serve as a reminder or follow-up to your services, to make sure that you are remembered.

Direct Booking

Our services allows direct booking from a website, making it easier for your potential customers to book a room/s.

Real-Time Messaging

Once prospects are on booking sites, they can receive real-time messaging or live chat.

Our Marketing Strategy Secrets For The Hospitality Industry

In order for marketing to be effective, we should keep in mind the 4 P’s, namely, Product, Place, Promotion, and Price. These elements must be used in a cohesive plan to effectively target the consumer. A product can be either a physical product or service; a place is where the product is purchased; promotion are the tools used to get the message out; and the price is the amount a consumer pays. We also combine essential marketing concepts with the latest marketing trends.

Gallery video clip

Everyone loves to see moving objects on websites. We can provide image galleries, carousels, animated previews, and 360-degree view of hotel rooms.

  • Moving media that creates an emotional connection
  • Animated previews
  • 360 virtual tours

Booking integration

We have access to several third-party sites who can help market your rooms and services. These are integrated with fast booking features, which allows fast conversions for your leads.

  • Integration of booking capability and offers on social media accounts
  • Fast booking on third-party sites

Create visually compelling stories that convert

It is important for your website to look attractive to potential customers’ initial visit on your site. This emphasizes the need to invest in professional photography and videography incorporated with professional graphic design and editing

  • Mobile-responsive visuals
  • Compatibility of visual content on third-party travel sites

Use of Facebook Apps

Facebook now has a marketplace which makes it even easier to market products and services. It has a feature that incorporates easy booking and contact. We can also create appealing visuals and videos to attract more customers to your business.

  • Booking widgets, Rooms app, and Special offers

Get Started With Digital Marketing Services Today!

Does your website provide a steady stream of customers? Get a Website that is Designed and Developed to deliver Maximum ROI.

The truth is many businesses are getting left behind by not selling their products online. Today brick and mortar stores are closing at an alarming rate and by not adapting to the changing landscape many businesses will fail. Ensure the future of your business and start to sell your products all over the world with an E-commerce store.

  • Technical Planning
  • Responsive Web Design
  • Lead Generation Pages
  • Landing Pages that convert
  • Digital Branding Strategy
  • E-commerce Stores
  • Website Maintenance
  • Website Hosting

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